We’ve done some pretty great stuff over the last 15 years.
From high-impact strategic campaigns to high-profile brand events, our portfolio is bursting at the seams with innovative, memorable marketing.
But what makes us stand out from the crowd?
Yes, we’re creative geniuses. Yes, we deliver slick strategies. Yes, we’ve crafted award-winning campaigns. But, above all, we care.
We care that our customers smash their targets. We revel in the fact that they trust us and ask to work with us time and time again. We don’t only love what we do, we live and breathe it too.
But don’t let us bore you with the details!
Our clients say it all for us.
Rave has worked with IRWIN for over 15 years. During this time they have proven themselves to be a creative, responsive and strategic business partner. They have always delivered an exceptional return on investment.
Paul Jakeway, Marketing Director, IRWIN Tools
They're a trusted business partner, as opposed to just communications support and the results achieved always exceed the target set. I demand a lot, but Rave always delivers!
Graham Bremer, Marketing Director, Electrolux Group
Rave has recognised the idiosyncrasies of this consumer type and developed the right tone of voice and content to appeal to them. Rave has delivered on their target of strong organic growth each month without reducing engagement.
Jim Norman, Channel Manager UK & Ireland, Graco
Our award-winning creative team is renowned for its edgy, exciting graphic solutions.
We do advertising and we do it well. With a 15-year heritage in the art, our campaigns pack a punch and bring our clients fantastic ROI.
We’re much more than a press office. Our PR approach is creatively led and ideas driven to create long-lasting campaigns that achieve quality coverage in targeted media.
The digital world is ever evolving. That’s why our tech-savvy team is first rate at web design, targeted online advertising, direct email campaigns and viral video content.
We don’t mind getting our hands dirty when it comes to events. In fact, we quite like it! From planning, logistics and staffing to talent management and audio-visual capabilities, we own it all.
We believe many agencies offer social but few truly understand it. We manage brands’ reputations online with well-planned, effective strategies and highly engaging, shareable content.
Our super-slick team will create and deploy quality content to earn the attention of your customers and pull them towards your brand. As a preferred HubSpot implementation partner, we can also offer a complete marketing automation service.
Yes, we’re creative geniuses. Yes, we deliver slick strategies.
Yes, we’ve crafted award-winning campaigns. But, above all, we care.
The Garden Room by AEG and John Lewis
As keen foodies, we were thrilled to play a part in creating one of the most exclusive pop-up restaurants in London. The unique, interactive four-week fine dining event on the roof garden of John Lewis Oxford Street opened to celebrate John Lewis’ 150th anniversary, and displayed the artistry of some of the country’s most prestigious Michelin starred chefs.
But it wasn’t all dehydrated celery and lobster foam! As well as heading up the event management and creative work, we also captured photography and videography for AEG’s digital platforms and were successful in securing a wealth of regional and national PR coverage.
Taste Festivals
Now seen in 15 countries all over the world, Taste Festivals gather the city’s most acclaimed restaurants and chefs in a stunning venue to present their signature dishes to thousands of ‘foodie’ visitors.
Rave has continuously supported both AEG and Electrolux with their sponsorship of the London, Edinburgh and Christmas Taste events via PR, social media and email marketing and, more recently, we managed Electrolux MEA’s headline sponsorship of Taste of Dubai. As well as organising chef recruitment and managing the three Electrolux branded cooking features, Rave also designed all Electrolux related staging and collateral.
Werner Ladders & ‘The Power’
To increase brand awareness of the world leader in ladders amongst tradesmen, we developed an integrated marketing campaign focused around the UK’s fastest growing sport, darts. A sponsorship deal with the PDC and Phil ‘The Power’ Taylor provided a platform to really engage with end users in a creative and fun way, while showcasing Werner’s product offering.
How? By inventing a new game of course! Gravity Darts is taking the darts world by storm and saw five contestants play live on stage at the World Darts Championship for the chance to win £180,000.
IRWIN Tools
We elevated IRWIN to the second most respected and recalled hand tool brand in the UK, with a fraction of the marketing budget of the market leader.
Along with providing creative support for the brand, including TV commercials for the QuickGrip and Lock ’n Load products, we implemented a number of ground breaking campaigns for IRWIN. These included the launch of the IRWIN Xpert Handsaw (20 marketing elements into 15 countries) and the prestigious Ultimate Tradesmen Challenge.
Having done such a good job on IRWIN’s brand development, our role quickly grew to encompass PR, social media, media buying and managing the IRWIN database of over 50,000 tradesmen and women.
Showcase gets social
We started working with UK cinema chain, Showcase Cinemas, with one clear brief – to drive conversations through social media and grow their Facebook following. The community currently stands at nearly 400,000 highly engaged fans. Thanks to our work, fans know that when they come to the Facebook page, they will engage in conversations that are relevant, useful and fun and find a knowledgeable, helpful team that is passionate about films.
Graco
Our management of Graco’s PR and social media presence raised the bar for levels of interaction within the sector.
In recognition of the results and excelling of targets within the original brief, Graco handed Rave its entire digital work, including search engine marketing and a comprehensive CRM programme that utilised e-mail marketing, plus all media planning and buying services.
Family Time Made Easy
This joint campaign with Zanussi and Reckitt Benckiser targeted expectant and new mothers to communicate the benefits of owning a dishwasher. As well social media content and advertising, we utilised digital and print partnerships with key industry websites and media titles. The campaign achieved a reach of over 16 million impressions smashing the target of 4 million.
Ahead of the 2016 summer of sport, we came up with a concept behind the ‘Win With Colour’ promotion for Johnstone’s Decorating Centre’s to raise the sales of Johnstone’s and Leyland trade paint.
We devised a sales promotion that is running across in-store POS, radio, digital, trade press and social media advertising, along with its own micro site, giving away some ‘Braziliant’ prizes along the way.
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Managing Director
With over 25 years of experience under his belt, John certainly knows a thing or two about marketing. His roots as an in-house marketer taught him all he needed to know about strategic communication and high impact advertising before moving to the dark side of agency life. When he’s not heading up a new creative pitch or lecturing at his local University, you’ll find John enjoying a round of golf with friends and clients (all in the name of business, of course).
JWI is a creative marketing agency based in Dubai, serving the Middle East region.
Specialist sales promotion agency based in the Midlands.
Efficient promotional risk management.
Phone:+44(0)1675 467 462
Address:37a Parkfield Road
Coleshill
Birmingham
B46 3LD
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