Berol

The makers of everyone's favourtie handwriting pens and colouring products turned to Rave to promote membership of the Berol Teachers Club amongst primary and secondary schoolteachers.

Our nationwide competition for children to design and win a custom minibus for their school received widespread national and regional PR coverage, leading to more than 400 schools entering and more than 8000 votes cast online. Above all, membership of the Teachers Club reached more than double the original target, in only 9 months.